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Comparing the New Nike and Adidas Stores in New York

Nike vs. Adidas: A side-by-side comparison of two iconic New York stores Nike and Adidas are two of the biggest, most well-known brands on the planet. They both have an international presence, millions of devoted customers and some of the best, most celebrated retail design concepts around. As part of their arsenals of physical stores,… Continue reading Comparing the New Nike and Adidas Stores in New York

Flagships vs Pop Up: What Creates the Best Customer Experience?

Flagships vs Pop-ups: What store format creates the best customer experience? There are two main types of store formats that are used by retailers all over the world – flagship stores and pop-up stores. This article will look into the defining features of both types and examine which one creates the best shopping experience for… Continue reading Flagships vs Pop Up: What Creates the Best Customer Experience?

How Can Signage Help Store Layout and Customer Flow?

How Retail Signage Improves Wayfinding and Customer Flow Signage is one of the most important aspects of retail environments. It is found everywhere in stores of all types and ensures that brands are instantly visible to their target markets and able to present their product ranges in eye-catching yet accessible ways. Within retail, signs can… Continue reading How Can Signage Help Store Layout and Customer Flow?

Shop Layout Design and Retail Display Ideas

Shop Layout and Retail Design Ideas There are four main shop layout designs and retail space design techniques that crop up time and time again. These systematic merchandising plans are commonly used by both large and small retailers working to maximise the effectiveness of their product displays, improve customer experience and generate sales. But, what… Continue reading Shop Layout Design and Retail Display Ideas

Retail Concessions

Retail Concessions A retail concession is a dedicated space within a single-brand store that is used by a non-related but complementary brand. Retail concessions are essentially shops within a shop and serve as an effective way for brands to attract a wider demographic of customers whilst offering engaging, unique in-store experiences. As the popularity of… Continue reading Retail Concessions

The Types and Importance of Window Displays

The Importance of Store Window Displays Window displays are one of the most important parts of any retail space. They are the first touchpoint between a brand and its target market and are responsible for tempting potential customers into a store to explore its products, services and exclusive experiences. Of all the elements that come… Continue reading The Types and Importance of Window Displays

Modular Interior and Retail Spaces

Modular Structures for Commercial Interiors and Retail Spaces Modular systems can be used to create a wide variety of structures, both temporary and permanent, for an equally wide range of applications. Designers, creative agencies, brand consultants and commercial developers can all benefit greatly from the flexibility provided by modular construction systems. Want to know how?… Continue reading Modular Interior and Retail Spaces

The Top Interior and Material Design Trends for 2022

The Top Interior and Material Design Trends for 2022 What are the interior design trends that are set to define the year ahead? What values and issues will guide decisions on the materials we choose to use in 2022? The place to go for these answers is Surface Design Show – the UK’s biggest, most… Continue reading The Top Interior and Material Design Trends for 2022

5 Benefits of Modular Systems

5 Benefits of Modular Exhibition Stands Modular systems are one of the best assets for brands and businesses working in and around the exhibition industry. Flexible, customisable, adaptable and cost-effective, modular systems can be used to create an infinite array of temporary structures that offer all the functionalities needed to ensure they deliver right when… Continue reading 5 Benefits of Modular Systems

Visual Merchandising Techniques and Guidelines

Visual Merchandising Techniques and Guidelines When creating retail spaces, there is a range of different visual merchandising techniques that brands use to ensure that their stores are equipped to generate sales. From movement and repetition to proportion and variety, visual merchandisers must work to incorporate a number of elements to provide shopping environments that deliver.… Continue reading Visual Merchandising Techniques and Guidelines