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Shop Lighting Solutions

Retailers and retail designers have a huge number of lighting options from which to choose when creating physical store environments that deliver. In fact, there are so many technologies that the process of choosing can, at times, feel overwhelming! To help shed some light (pun intended) on the different types of shop lighting solutions, their… Continue reading Shop Lighting Solutions

How to Create Effective Jewellery Displays, Cabinets and Counters

How to Create Effective Jewellery Displays Using Cabinets & Counters Jewellers are unique in the world of retail, as their stores must use product displays that are eye-catching and flexible yet able to offer the levels of security needed to showcase high-value items. Cabinets and counters are an excellent choice for jewellery retailers seeking to… Continue reading How to Create Effective Jewellery Displays, Cabinets and Counters

The Types and Importance of Window Displays

The Importance of Store Window Displays Window displays are one of the most important parts of any retail space. They are the first touchpoint between a brand and its target market and are responsible for tempting potential customers into a store to explore its products, services and exclusive experiences. Of all the elements that come… Continue reading The Types and Importance of Window Displays

Visual Merchandising Techniques and Guidelines

Visual Merchandising Techniques and Guidelines When creating retail spaces, there is a range of different visual merchandising techniques that brands use to ensure that their stores are equipped to generate sales. From movement and repetition to proportion and variety, visual merchandisers must work to incorporate a number of elements to provide shopping environments that deliver.… Continue reading Visual Merchandising Techniques and Guidelines

Creative Ideas for Exhibition Stands

How can you design exhibition stands that are guaranteed to generate leads, facilitate networking and make a lasting impact on attendees? With exhibitions and events being some of the most fast-paced, highly-competitive environments around, standing out from the crowd is of central importance. This isn’t always straightforward, though, with things like budget restraints, tight deadlines… Continue reading Creative Ideas for Exhibition Stands

How Does Lighting Affect Retail Displays?

How Does Lighting Affect Retail Displays? Light is essential for human life, we all know that to be fact. But, what is the importance of light in relation to retail displays? And, can different types of lighting determine the effectiveness of a retail environment at attracting customers and generating sales? In today’s ultra-competitive markets, retailers… Continue reading How Does Lighting Affect Retail Displays?

7 Types of Window Display

What types of window display are the most effective?