Signage is an essential part of making your business identifiable to existing and potential customers. High-quality designs that capture your company’s brand, logo or message can increase foot traffic and sales. Illuminated signs are designed to stand out and work around the clock to raise awareness of your business and its identity whether day or… Continue reading Backlit Signage in Retail Design
Department stores play a hugely important role in global retail. They are often the anchor for entire shopping districts, drawing people onto high streets and into shopping centres in order to browse the wide range of products and in-store experiences on offer. They have been a defining feature of the retail sector for over a… Continue reading How is the Design of Department Store Displays Changing?
Retailers and retail designers have a huge number of lighting options from which to choose when creating physical store environments that deliver. In fact, there are so many technologies that the process of choosing can, at times, feel overwhelming! To help shed some light (pun intended) on the different types of shop lighting solutions, their… Continue reading Shop Lighting Solutions
Sustainability is one of the most important, hyper-relevant issues for retailers of all types. Consumers are now demanding with unprecedented levels of enthusiasm and fervour that brands take meaningful action to ensure that their businesses operate sustainably by reducing their carbon footprints, limiting their environmental impacts and offering greener product ranges in their stores. It’s… Continue reading Sustainable Retail Design
Within the world of retail design, context is the art of connecting a brand’s identity, physical presence and narrative into one cohesive entity and then matching that with current customer demands. When executed properly, ‘contextualised’ store design is an ultra-effective way in which retailers can create more targeted in-store experiences for their customers to ensure… Continue reading How Important is Context in Retail Design?
Gap returns to UK high streets with retail concessions in Next stores As the mainstay of British retail, Next, begins a partnership with US clothing retailer, Gap, we’re asking the question “do in-store concessions represent the future of traditional retail?”. First announced in September 2021, the joint venture sees Next offering Gap an opportunity to… Continue reading Next Launches Gap Retail Concessions
The Best Christmas Window Display Ideas and Inspiration As one of the most important periods in the retail calendar, the high street brands and luxury labels we all know and love invest heavily in the creation of inspirational visual merchandising campaigns that will succeed in enticing shoppers into their stores. This is not a new… Continue reading Christmas Window Displays and Ideas
IKEA Hammersmith: A look inside its new high street store concept IKEA is famous for the size and scale of its physical stores, with shoppers all over the world being used to seeing huge, multi-level blue boxes that house mazes of flat-pack furniture, appliances, home furnishings, decorations, plants, Swedish groceries and individualised services. One thing… Continue reading Ikea High Street Store
How does colour temperature affect lightboxes and graphic displays? With LED lighting now mainstream in commercial and residential environments, most people know about the effect varying colour temperatures can create. In essence, the colour temperature (measured in degrees Kelvin) is responsible for changing the appearance of the light that is emitted from a diode. LEDs… Continue reading How Does Colour Temperature Affect Lightboxes and Graphic Displays?
Experiential Retail Design The term “experiential design” is heard a lot in retail…but what does it actually mean? And, more importantly, how can retailers use it to their advantage to provide the shopping experiences that customers have now come to expect? Experiential retail design is defined as being… “…the practice of employing experiential values in… Continue reading Experiential Retail Design
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