unibox - grey - 2021
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ASDA George Retail Signage Rollout

ASDA George Retail Signage Rollout

Unibox creates Neonist signage, custom LED Lightboxes, and suspended TFS banners for ASDA stores across the UK.

Our team worked alongside ASDA to develop a range of custom merchandising solutions for the retailer’s UK supermarkets. ASDA was keen to transform the look and feel of its existing store format by using contemporary fixtures, modern technologies, and eye-catching graphics to maximise the sales of its own-brand clothing.

We used Neonist signage to create a series of high-impact installations that would bring a shot of fun, youthful energy onto the shop floor. These were paired with floor-standing and wall-mounted LED lightboxes showcasing striking graphics of the latest fashion trends.

We also engineered 3D banners using our tension fabric system that could be suspended directly from the ceiling to guarantee that the ASDA George section would be visible throughout the entire store. The effectiveness of these was enhanced by the integration of slimline LED lightbars into the aluminium framework.