Peaty’s Reusable Merchandising Units
Peaty’s are manufacturers of premium bike accessories, cleaning equipment and clothing. Peaty’s co-founders approached Unibox with a brief to develop reconfigurable and reusable merchandising display units for events.
The Unibox team were chosen by Peaty’s due to our aligned brand values, with a focus on making eco-friendly performance products.
Our solution was a set of modular display units that could be transported to numerous events to elevate Peaty’s brand presence in the bike market.
We designed a structure using our LAB-35 modular aluminium system, with infill panels of lacquered OSB board, laser-etched logos and artwork. Details such as the frame connectors acted as highlights in Peaty’s brand colour blue.
A simplistic approach to assembly was a key element to the design, to allow the entire display to be transported from event to event in a flat-pack kit form and assembled in a matter of minutes.