The world of exhibitions and events is about as competitive and fast-paced as they come. Brands, suppliers and organisers are constantly up against tight deadlines, difficult working conditions and strict safety regulations…so it’s not surprising that prioritising the design of exhibition stands sometimes falls by the wayside. But, if making an impact on attendees is… Continue reading Exhibition Stand Design Ideas
Signage is an essential part of making your business identifiable to existing and potential customers. High-quality designs that capture your company’s brand, logo or message can increase foot traffic and sales. Illuminated signs are designed to stand out and work around the clock to raise awareness of your business and its identity whether day or… Continue reading Backlit Signage in Retail Design
Department stores play a hugely important role in global retail. They are often the anchor for entire shopping districts, drawing people onto high streets and into shopping centres in order to browse the wide range of products and in-store experiences on offer. They have been a defining feature of the retail sector for over a… Continue reading How is the Design of Department Store Displays Changing?
There are a number of different things that exhibitors and exhibition stand designers need to consider when creating exhibition stands that are equipped to perform as required when the exhibition hall doors open. Things like the overall concept, lighting, product displays, offers and events, lead-capturing processes and more all need to be factored into the… Continue reading What Makes a Good Exhibition Stand?
Retailers and retail designers have a huge number of lighting options from which to choose when creating physical store environments that deliver. In fact, there are so many technologies that the process of choosing can, at times, feel overwhelming! To help shed some light (pun intended) on the different types of shop lighting solutions, their… Continue reading Shop Lighting Solutions
What design trends will define the exhibition and events sector in the year ahead? This is a question that exhibitors, organisers and contractors all want to answer in order to remain agile against their competitors. They need to know what values and ideas will their target audiences want to see being acknowledged when they attend… Continue reading Exhibition and Event Trends for 2022
Sustainability is one of the most important, hyper-relevant issues for retailers of all types. Consumers are now demanding with unprecedented levels of enthusiasm and fervour that brands take meaningful action to ensure that their businesses operate sustainably by reducing their carbon footprints, limiting their environmental impacts and offering greener product ranges in their stores. It’s… Continue reading Sustainable Retail Design
What lighting systems and fixtures are best for restaurant, bar and café interiors? With so many choices and options available, this is not an easy question to answer. Moreover, as hospitality venues are all different from one another in terms of their interior décor schemes, target customers, locations, budgets and layouts, it’s impossible to single… Continue reading Lighting for Bars and Restaurants
Within the world of retail design, context is the art of connecting a brand’s identity, physical presence and narrative into one cohesive entity and then matching that with current customer demands. When executed properly, ‘contextualised’ store design is an ultra-effective way in which retailers can create more targeted in-store experiences for their customers to ensure… Continue reading How Important is Context in Retail Design?
Light is one of the most important elements of any retail space. When specified correctly, lighting systems ensure that shoppers are able to view products properly and create an atmosphere that is appropriate for the brand’s identity. So, how do two of the world’s biggest, most celebrated brands – Nike and Adidas – use lighting… Continue reading How do Nike and Adidas use lighting in their New York stores?
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